A strategy is the backbone of a business. It’s what gives a business it’s strength, stability and agility.
A business can survive without one, however it thrives with one!
Research shows that most small businesses do not follow a strategy. Decisions become reactive; ideas do not materialise; motivation subsides; money gets wasted, staff become demoralised, customers are affected.
All of this can be avoided.
For a small investment, a strategy is the difference that will make the difference.
Your strategy will be based on your aspirations; what you want to achieve in business; how you want your business to run; how you want your business to be perceived; and how you will make all this happen
When developing a strategy, it’s important to follow a process to make sure all aspects are included
At the end of the process, you will know exactly what you need to do, and where to focus your efforts.
Your business and your products will move through 6 specific stages. Every business and every product goes through these stages. The only thing that differs, is the length of time spent in each phase. Each will bring different challenges and priorities. To manage each stage effectively requires a new strategy.
All businesses, products and services need a different strategy at each stage.
To be really effective in business and to realise your business potential, we can determine your lifecycle and work with you to develop your own unique strategy…. costs »